Posted in January 2009

Blue Ocean Strategy

p.151 Contrary to conventional wisdom, mounting a massive challenge is not about putting forth an equally massive response where performance gains are achieved by proportional investments in time and resources. Rather, it is about conserving resources and cutting time by focusing on identifying and then leveraging the factors of disproportionate influence. Key Questions: 1) What … Continue reading

Cluetrain Manifesto

Thesis 12) There are no secrets. The networked market knows more than companies do about their own products. And whether the news is good or bad, they tell everyone. Thesis 22) Companies need big values, a little humility, straight talk, and a genuine point of view.

Atlas Shrugged, p.100

She heard him chuckling, and after a while he said, “Dagny, there’s nothing of any importance in life- except how well you do your work. Nothing. Only that. Whatever else you are, will come from that. It’s the only measure of human value. All the codes of ethics they’ll try to ram down your throat … Continue reading

Atlas Shrugged, p.96

“What are you after?” “Money.” “Don’t you have enough?” “In his lifetime, every one of my ancestors raised the production of d’Anconia Copper by about ten per cent. I intend to raise it by one hundred.” “What for?” Jim asked, in sarcastic imitation of Francisco’s voice. “When I die, I hope to go to heaven- … Continue reading

Atlas Shrugged, p.86

They stood at the window, watching silently, intently. She did not speak, until another load of green-blue metal came moving across the sky. The the first words she said were not about rail, track or an order completed on time. She said, as if greeting a new phenomenon of nature: “Rearden Metal…” He noticed that, … Continue reading

Blue Ocean Strategy

Curves built on the decisive advantages of two strategic groups in the U.S. fitness industry- traditional health clubs and home exercise programs- and eliminated or reduced everything else. (57) In reality, though, there is a chain of “buyers” who are directly or indirectly involved in the buying decision. The purchasers who pay for the product … Continue reading

Blue Ocean Strategy

Companies tend to do the following: 1) Define their industry similarly and focus on being the best within it 2) Look at their industries through the lens of generally accepted strategic groups and strive to stand out in the strategic group they play in 3) Focus on the same buyer group, be it the purchaser, … Continue reading

Blue Ocean Strategy

It is important to distinguish between value innovation as opposed to technology innovation and market pioneering. Value without innovation tends to focus on value creation that is not sufficient to make you stand out in the marketplace…Innovation without value tends to be technology-driven…often shooting beyond what buyers are ready to accept and pay for. Value … Continue reading